LinkedIn Profile - How To Ensure Your Found On LinkedIn
Your Linkedin Profile is key to being found on linkedin. If you are a proactive job seeker, or someone that is potentially interested in hearing offers regarding career progression.
Marketing yourself via Linkedin is mostly achieved through your Linkedin profile, and in terms of getting your profile seen by as many relevant people as possible you need a couple of things.
Firstly you need to know how to build a powerful LinkedIn network, in terms of Linkedin networking size DOES matter. In simple terms the larger your network the more exposure your profile is going to get.
So don't go to the trouble of crafting a great profile, only for it to be viewed by a handful of people.
The second thing you need is a well optimised Linkedin profile; I don't know if you know anything about search engines like Google for example, but Linkedin works in a simpler but similar way.
All of our Linkedin Profiles are indexed by computer and like Google Linkedin sorts them by keywords. Keywords are single words or multi word phrases (SAP project manager is a multi word keyword).
Therefore to ensure your Profile gets the exposure it deserves you must understand the keywords that relate most accurately to what you do.
As a headhunter I do this all the time, so sticking with my example above if I was looking for a SAP project manager, I would build a search string that included SAP project manager, but narrow it down by adding a SAP module keyword, and maybe a geographic keyword so I would have less, but more relevant search returns.
Once you know your keywords you can ensure your profile shows up prominently for searchers looking for your skill set by simply sprinkling the keywords throughout your profile.
To find out where to sprinkle your keywords and how to ensure your Linkedin profile not only gets found but also compels readers to contact you add your name and email in the box below and I will send you my free guide "Linkedin How To Get Headhunted"
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